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PennySaver
PennySaver is a weekly classified ad booklet that virtually every resident in California and parts of Florida receives in their mailbox. They wanted their Sales Reps to be able to enter a clients advertisement campaign into the computer. In addition to being able to print out a quotation for the Ad, the quotation also was coupled with various demographic statistics for the advertising area. The Rep could also produce a Map of the advertising areas and show pin drops on the map where their competitors are located.